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Two workers using their laptop and iphones for digital marketing.

The current state of digital marketing

13th November 2019

Marketing is a fast-paced game, organisations always have to be one step ahead to future-proof their business. We delve into four key trends happening in digital marketing right now that will help your business stay relevant.

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Marketing

The importance of marketing in successful organisations

23rd July 2019

Marketing is about understanding people, identifying customers and developing whole ecosystems of use. Here's why marketing is still important to organisations.

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Marketing

How marketing automation can improve your results

26th June 2019

Marketing automation is a way of using digital technology to take laborious, monotonous marketing processes away from humans for greater business outcomes.

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Marketing

What does it take to build a strong brand?

5th June 2019

Building a strong brand can build sales, drive demand, motivate staff and reassure financial markets. Here’s how some of the strongest brands in the country do it.

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Marketing

Three tips for finetuning your customer experience

13th November 2018

We’ve compiled a guide that is relatively simple to implement but can make a huge difference to your customers’ experience.

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Marketing

Should the job title ‘Digital Marketer’ still exist?

8th June 2018

Digital technology affects just about every aspect of our lives, and the role of a digital marketer is the role of every marketer.

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Marketing

Why study Business and Network Marketing?

11th April 2018

With in-depth case studies and analysis of customer behaviours, discover how studying marketing online enables you to get ahead in your career.

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Marketing

Strong growth predicted for marketers, Deloitte

Deloitte report predicts marketing growth and opportunities

15th March 2018

The Australian marketing workforce is forecast to see sound growth over the next five years, says the recent Deloitte Access Economics report.

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Marketing

Online study with RMIT: a student’s experience

27th February 2018

A masters degree can transform your career and help you get where you want to go. Studying online is a good way to achieve this without sacrificing your job - plan your study around your professional and personal life.

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Study Online

Marketing

The diversification of marketing and the need to skill up

17th February 2018

The marketer’s role in business operations is diversifying, strong employment predicted over the next five years. We’ve identified three key trends for marketing and the only way to keep up.

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Marketing

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