Advance your marketing career, faster
RMIT Online has an intensive learning model, which lets you finish your Graduate Certificate in Marketing in just eight months.
The course offers six, seven-week study periods per year. Each study period focuses on one subject at a time helping you learn, grasp and apply each new concept before beginning the next.
Study where you want, when you want
With our innovative and interactive online learning environment you can access lessons from anywhere there’s an internet connection. There are no weekend intensives and no set classroom schedules. All lecture material and content is delivered directly to you, wherever you are.
You’ll see the benefits straight away
RMIT’s work-connected learning means you don’t have to finish your program to start applying your new skills and knowledge. You can apply what you learn as soon as you learn it.
The program is also available on-campus.
Learn from the world’s best
You’ll learn from globally-recognised experts who will help you see the role of marketing in new and unimagined ways. Our online courses give you a breadth of contemporary knowledge and let you focus on the specific subjects you need to keep your career moving.
Professional recognition and accreditation
The RMIT online Graduate Certificate in Marketing is an AMI Accredited Course. Students and graduates may be eligible for student membership of the Australian Marketing Institute and the Australian Market and Social Research Society.
No on-campus obligations
While you will have online assessments, RMIT delivers a convenient online program without the requirement for on-campus attendance and commitments. All lecture material and content is delivered directly to you, wherever you are.
An interactive and supportive way to learn
Studying online doesn’t have to be a lonely endeavour. Thanks to our online learning platform, you’ll interact and engage with our expert staff and your fellow classmates from a range of industries, effectively growing your professional network.
From day one until you graduate, you’ll also benefit from the personalised support of our study concierge, providing you with guidance if and when you need it, from assessment due dates to topic organisation.
A critical part of delivering high-level coursework online is providing students with a consistent approach to assessment. Students are assessed on how well each of their course learning outcomes are met, in alignment with the overall program learning outcomes.
Course assessments will occur across a seven-week teaching period and are designed to progressively build in weight over time, with each linking back and building on the last.
Examples of common assessments may include group and individual tasks, such as:
- Case studies;
- Research reports;
- Contribution to online discussion; and
- Collaboration on set tasks or projects.
As many of our students are working full-time and have professional commitments during the week, course assessments are usually due on Sunday, allowing optimum time over the weekend to finesse for submission.
Rich feedback will be provided to students throughout the teaching period via online forums on practical exercises and by individual consultation.
High-profile industry representatives who are members of our advisory board are invited as guest contributors to expose students to current marketing developments, ensuring links with industry standards and practice remain up-to-date.
This program will deliver specialist knowledge to prepare you for a career in marketing. Advertising and marketing professionals have enjoyed excellent job growth at 20.3 per cent over the past five years. Graduates are encouraged to progress to the Master of Marketing.