This course is designed to prepare you for the type of problems you will encounter in business. It provides you with the knowledge and skills to undertake business research on an individual and group basis.

You will identify and explore complex problems from multiple perspectives, and design innovative options in response to them, through the use of live case studies.


Course coordinator

Associate Professor Jonathan Boymal - School of Economics, Finance and Marketing

Learning outcomes

Upon successful completion of this course, you will be able to:

  • Interpret the broad range of research designs applicable to exploration of business problems;
  • Identify, determine and communicate research designs to explore relevant aspects of a complex and ambiguous business problem; and
  • Develop, evaluate and communicate options for innovative business design based upon a business model design approach.


Assessment for this course will occur at various times across the seven-week teaching period. In most cases, assessment should follow a similar structure to the below:

  • A short assessment may occur in the first couple of weeks, driven mostly by peer-assessment or objective feedback as is the case of a survey quiz or contribution to discussion.
  • Assessments that occur mid-study period (approximately week 2 to 5) will have a highly formative purpose, like an extended case study or a scenario role play. These are intended to provide an indication of performance and occur at this time to enable positive changes to future performance.
  • Final assessments are usually summative, and generally draw the course's threshold concepts together. Your previous assessments will have directly prepared you for a summative-style assessment.

Rich, online feedback will be provided to you throughout the teaching period on practical exercises and by individual consultation, ideally within five business days.

Please note, unit structure and content are subject to change. Contact your RMIT Student Enrolment Advisor on 1300 701 171 for more information based on your particular circumstances.