Develop an understanding of the concepts and practices of creativity, innovation and entrepreneurship. You will learn how organisations in today's dynamic and complex environment need to become more entrepreneurial, and identify new opportunities for sustained superior performance.

The nature and challenges associated with fostering and facilitating entrepreneurship in organisations—particularly in SMEs, creative industries and multinationals—will be discussed in light of the exciting and increasingly prominent theory and research in the field.

You will develop the skills and knowledge to formulate structural and human resource management practices as important drivers of an organisation?s ability to accept risk, be innovative and entrepreneurial.


Course coordinator

Dr Gerrit De Waal, Senior Lecturer - School of Management

Learning outcomes

On successful completion of this course, you will be able to:

  • Demonstrate a critical and reflective understanding of the importance and challenges of innovation and entrepreneurship in contemporary organisations;
  • Critically evaluate, integrate and apply theoretical frameworks to foster and facilitate entrepreneurship in real-world organisational context;
  • Utilise creative and innovative ability to enhance the entrepreneurial endeavours and organisational innovation through appropriate HR practices;
  • Develop organisational models, systems and practices for planning, initiating and supporting entrepreneurial endeavours; and
  • Present and generate ideas, concepts and arguments in a logical and coherent manner.


Assessment for this course will occur at various times across the seven-week teaching period. In most cases, assessment should follow a similar structure to the below:

  • A short assessment may occur in the first couple of weeks, driven mostly by peer-assessment or objective feedback as is the case of a survey quiz or contribution to discussion.
  • Assessments that occur mid-study period (approximately week 2 to 5) will have a highly formative purpose, like an extended case study or a scenario role play. These are intended to provide an indication of performance and occur at this time to enable positive changes to future performance.
  • Final assessments are usually summative, and generally draw the course's threshold concepts together. Your previous assessments will have directly prepared you for a summative-style assessment.

Rich, online feedback will be provided to you throughout the teaching period on practical exercises and by individual consultation, ideally within five business days.

Please note, unit structure and content are subject to change. Contact your RMIT Student Enrolment Advisor on 1300 701 171 for more information based on your particular circumstances.